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Get in... a 'new' Fender line up!


warwickhunt

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Fender Musical Instruments Corporation own 4 of the worlds most recognisable guitar brands.

 

They have Charvel which specialises in modern specced guitars, Jackson for the metal heads and Gretsch which covers a lot of the same territory as Gibson.

 

I doubt we'll ever see radical innovation under the modern Fender brand, that's not it's place in the 21st century market.

 

Fender make the 'originals' of classic highly popular guitar designs that are much copied by many other manufacturers (for a certain value of 'original').

 

Like the competition copies they do this at a number of price points.

 

Every now and then they go nuts and put out a Meteora guitar or a Dimension Bass, but nothing that's radically out of place with their classic line up.

 

If FMIC ever were to come up with something really different my guess is they would put it out under the Charvel or Jackson brands.

 

 

Edited by Cato
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27 minutes ago, Cosmo Valdemar said:

A bassist of your knowledge and experience should know better than to call a bass a one trick pony.

 

I thank you for recognising my knowledge and experience.  ;)

 

I used a Precision bass in a studio session at the weekend.  Sadly the Sansamp BDDI I had to my disposal - not mine, I should hasten to add - wouldn't fire up (I think it was something more to do with the XLR cable than the unit), so I had to resort to plugging straight into the desk.  I mean, it played beautifully (well it would, I set it up), but man alive it did one thing and one thing only.  Ponk.  Actually it did two things, ponk and woolly ponk.  A bit of a first for me; I complained mid-session and said I just couldn't do the second half of the session until tone was resolved.

 

I just think a single pickup bass just lacks something.  It's probably just me, but a twin pickup instrument is a country mile better.  A twin pickup instrument into a BDDI is better still.

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19 minutes ago, Cato said:

Fender Musical Instruments Corporation own 4 of the worlds most recognisable guitar brands.

 

Remember that they had Hamer as well; a team of luthiers that were brimming over with invention, creative ideas and innovation.  And we all know what they did there.  In truth, Hamer are better off where they are now (cough, dead, cough) rather than Fender nicking all their ideas and diluting them.

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23 minutes ago, NancyJohnson said:

 

Remember that they had Hamer as well; a team of luthiers that were brimming over with invention, creative ideas and innovation.  And we all know what they did there.  In truth, Hamer are better off where they are now (cough, dead, cough) rather than Fender nicking all their ideas and diluting them.

 

That sorry episode (as does Fender's ownership of Charvel/Jackson) belongs to that dark period in modern guitar history between the 1990s and mid 2010s when both Gibson and Fender were buying guitar and amp brands left, right and centre, only to dicontinue those brands within a few years of acquisition.

 

Given the amount of debt the strategy ultimately left both Fender and Gibson with I think it's fair to say that everyone involved would admit 'mistakes were made'.

Edited by Cato
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7 minutes ago, Cato said:

 

That sorry episode (as does Fender's ownership of Charvel/Jackson) belongs to that dark period in modern guitar history between the 1990s and mid 2010s when both Gibson and Fender were buying guitar and amp brands left, right and centre, only to dicontinue those brands within a few years of acquisition.

 

Given the amount of debt the strategy ultimately left both Fender and Gibson with I think it's fair to say that everyone involved would admit 'mistakes were made'.

 

I know this is going a little off track, but I do find the attitude of many members of the Hamer Fan Club a tad abhorrent.  While it's all reasonably civil, you have a group of people who are just, 'USA! USA!' and fairly derisive of anyone who bought non-USA Hamer models.  It's a crying shame Hamer got shut down and in truth their core models were probably infringing on Gibson rather than Fender.  Hamer and Fender could quite easily have co-existed.

 

As an aside, one of the ex-Hamer employees, Mike Shishkov, has set up shop and is making instruments...his first ones were essentially Hamer Standards with Shishkov (in a fairly familiar font) on the headstock.  

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