Sadly I think EBMM may have come to the conclusion that although the Ray will always be a popular bass, the market is currently swaying towards indie bands playing passive P and J basses. The huge popularity of the P bass (yes, it has always been a popular bass, and probably the one we all associate with electric bass, but recently the whole superjazz popularity has dropped for a simple P bass) is probably something they wanted to experiment with.
If the tone Is anything like the Big Al in passive mode, they could be excellent.