Well looking at the photo you've posted it looks to me as if the orientation is what I'd see looking down at the fretboard in a playing position, headstock to my left, guitar body to the right. If this is so then I'd expect the bass side to be nearest me (at the bottom of the fretboard in the picture) and this is where the longest string will go but the image suggests the longest string is over on the treble side. As it stands the board seems to have been cut for a left-handed instrument. Does that make sense?