Fender ads from the 70's: what did I buy?

[BassAgent]

I bought a couple of prints from a Dutch 2nd hand website. They're images of a Fender ad campaign from 1975/1976, but I can't seem to pinpoint exactly what I have bought. The prints are about A4 size, high quality paper and printing. I can find similar images online, but they always feature a lot more text under the images. Does anyone recognize these imges and can tell me what exactly I've bought?

[HeadlessBassist]

In 1975, when fantasy themes were prominent in rock music (think Roger Dean’s classic Yes album covers and H.R. Giger’s eerie pre-Alien artwork on 1973 Emerson, Lake & Palmer epic Brain Salad Surgery), artist Bruce Wolfe illustrated six surreally colorful and cleverly conceived fairy tale-themed Fender advertisements. Elaborately trippy in imagery and copy, these popular ads ran in 1975 and 1976 in publications such as Guitar Player, Rolling Stone and National Lampoon, and in Fender’s highly collectible Collected Works of Fender 1976 catalog. They represent what many consider as Fender ad design at its most artistic.

 

At the bottom of some of the ads, they printed, "For a full-color poster of this ad, send $1 to Fender, Box 3410, Dept.575, Fullerton CA 92634." These must have been the ones the public could order.

 

 

 

 

Edited 59 minutes ago by HeadlessBassist

[Bassybert]

They look brilliant, what a great find!

[velvetkevorkian]

I love the caterpillar one 😄