Soft launch - the Aurok website is up...

[Kiwi]

https://www.aurokcomposites.com/

 

I'd be grateful for a fresh set of eyes, so if any of you would like to pick holes in it over the weekend, feel more than welcome.  It's taken 3 months for me to put the site together after some intense reflection on what to offer and how to offer it.  I find it easy to lose track of small details like wording consistency, or a lack of clarity on specification after my nose has been up against the glass for so long.  Basically I've standardised products based on what we've been asked for in the four batches made so far.  For example, no demand for wooden fingerboards (which surprised me as I really like how they tame fret noise) and no block inlays, so we aren't going to offer them as part of the standard spec.  Also, because we're low volume, I can tend to each order personally so no need for a complicated ordering system...yet.  (I'll have to look at scaling production capacity and embedding QC before that becomes feasible.)

 

On Sunday evening, I'll email an update to subscribers and post on Facebook.  

 

Cheers!